Raphael Valenti
Creative Director (CW)

1. Don't Look Away
2. Heineken Streaming Bars
   
3. Beck's Frequency
   
4. Nike Joga Solto
   
5. Nike Uruguay
   
6. Confia Y Dale
   
7. River Plate
   
8. The Fruit PillBox
9. Netflix Love-Line
10. Beck's Starter Pack
11. Nubank Business
12. Narcos Hunt on the News
13. KFC Wedding
14. OMEN Gamefulness
15. I'm Sorry
    

About

rapha.valenti@gmail.com
+5511930815909

Nike Brazil Joga Solto
Remind the world how free Brazillian soccer can be.2025

A content released right before the World Cup, celebrating Brazil's way of playing. Narrated by João Gomes.





- 51M views vs 76M views from Nike Global Spot.
- Over 150k likes






OOHs

     





Credits:
Agency: Wieden + Kennedy São Paulo
GCDs: José Ferraz, Felipe Paiva
Creative Directors: Raphael Valenti
Art Director: Felipe Melo, Jhonny Quinto
Copywriter: Gustavo Moraes
Director: Squarehead
Production Company: Prodigo

@RaphaValentiCreative Director @ Wieden + KennedySão Paulo - 2026

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